Joanne Bischmann - Harley Davidson Vice President - Communications

HOG Stock  USD 37.94  0.87  2.24%   

President

Ms. Joanne M. Bischmann is an Vice President, Chief Communications Officer of HarleyDavidson, Inc. Ms. Bischmann was with HarleyDavidson since 1990. From January 2007 to April 2010, she was Vice President, Licensing and Special Events. She served as Vice President of Marketing from May 1996 to December 2006. since 2017.
Age 54
Tenure 7 years
Address 3700 West Juneau Avenue, Milwaukee, WI, United States, 53208
Phone414 342 4680
Webhttps://www.harley-davidson.com

Harley Davidson Management Efficiency

The company has Return on Asset of 0.0452 % which means that on every $100 spent on assets, it made $0.0452 of profit. This is way below average. In the same way, it shows a return on shareholders' equity (ROE) of 0.2257 %, implying that it generated $0.2257 on every 100 dollars invested. Harley Davidson's management efficiency ratios could be used to measure how well Harley Davidson manages its routine affairs as well as how well it operates its assets and liabilities. At this time, Harley Davidson's Return On Tangible Assets are most likely to increase slightly in the upcoming years. The Harley Davidson's current Return On Assets is estimated to increase to 0.1, while Return On Capital Employed is projected to decrease to 0.08. At this time, Harley Davidson's Non Currrent Assets Other are most likely to increase significantly in the upcoming years. The Harley Davidson's current Other Assets is estimated to increase to about 1.7 B, while Total Current Assets are projected to decrease to roughly 2.8 B.
The company has 7.2 B in debt with debt to equity (D/E) ratio of 2.52, meaning that the company heavily relies on borrowing funds for operations. Harley Davidson has a current ratio of 1.33, which is typical for the industry and considered as normal. Debt can assist Harley Davidson until it has trouble settling it off, either with new capital or with free cash flow. So, Harley Davidson's shareholders could walk away with nothing if the company can't fulfill its legal obligations to repay debt. However, a more frequent occurrence is when companies like Harley Davidson sell additional shares at bargain prices, diluting existing shareholders. Debt, in this case, can be an excellent and much better tool for Harley to invest in growth at high rates of return. When we think about Harley Davidson's use of debt, we should always consider it together with cash and equity.

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The company operates in two segments, Motorcycles and Related Products and Financial Services. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin. Harley Davidson operates under Recreational Vehicles classification in the United States and is traded on New York Stock Exchange. It employs 5800 people. Harley Davidson (HOG) is traded on New York Stock Exchange in USA. It is located in 3700 West Juneau Avenue, Milwaukee, WI, United States, 53208 and employs 6,400 people. Harley Davidson is listed under Motorcycle Manufacturers category by Fama And French industry classification.

Management Performance

Harley Davidson Leadership Team

Elected by the shareholders, the Harley Davidson's board of directors comprises two types of representatives: Harley Davidson inside directors who are chosen from within the company, and outside directors, selected externally and held independent of Harley. The board's role is to monitor Harley Davidson's management team and ensure that shareholders' interests are well served. Harley Davidson's inside directors are responsible for reviewing and approving budgets prepared by upper management to implement core corporate initiatives and projects. On the other hand, Harley Davidson's outside directors are responsible for providing unbiased perspectives on the board's policies.
Tchernavia Rocker, Vice President - Human Resources
Donald James, Director
Troy Alstead, Independent Director
Tori Termaat, Chief Human Resource Officer
Matthew Levatich, President, Chief Executive Officer, Director
Edel OSullivan, Chief Company
Paul Krause, Chief Compliance Officer, Vice President, Secretary, Chief Legal Officer
Ryan Morrissey, Chief Electric Vehicle Officer
Paul Jones, Chief Compliance Officer, VP, General Counsel and Secretary
Edel Coyne, Chief Commercial Officer
Sara Levinson, Independent Director
J Thomas, Vice President Treasurer
Ray Drea, VP Stylist
Norman Linebarger, Independent Presiding Director
Jonathan Root, Senior Vice President - Harley-Davidson Financial Services
Jagdish Krishnan, Chief Digital Officer
Gina Goetter, Chief Financial Officer
Richard Beattie, Independent Director
John Olin, Chief Financial Officer, Senior Vice President
Sajeev Rajasekharan, Managing India
John Anderson, Independent Director
Heather Malenshek, Senior Vice President Marketing and Brand, Harley-Davidson Motor Company
George Miles, Independent Director
Jared Dourdeville, Independent Director
Darrell Thomas, Interim Chief Financial Officer, Vice President, Treasurer
George Prassas, Vice Relations
Julie Anding, Vice President - Inclusive Stakeholder Management
Andy Benka, VP Company
Luke Mansfield, Vice President and Chief Strategy Officer
Sean Cummings, Senior Vice President - Global Demand of HDMC
Allan Golston, Independent Director
David Viney, VP Treasurer
Brian Niccol, Independent Director
John Baker, General Manager - Corporate Strategy, Business Development and Sustainability of the Motor Company
James Norling, Independent Director
George Conrades, Independent Director
Maryrose Sylvester, Independent Director
Michelle Kumbier, Senior Vice President - Motor Company Product & Operations of HDMC
Tonit Calaway, Vice President - Human Resources
Michael Cave, Non-Executive Independent Chairman of the Board
Kolja Rebstock, VP Company
Joanne Bischmann, Vice President - Communications
Lawrence Hund, Chairman of the board of Harley-Davidson Financial Services and Chief Commercial Officer of Harley-Davidson Motor Company, Inc
Theo Keetell, Vice Marketing
R Anderson, Independent Director
Shawn Collins, Director Relations
Jochen Zeitz, Chairman of the Board, Acting President and Chief Executive Officer
James Farley, Independent Director
Bryan Niketh, Senior Vice President - Product and Operations
Mark Kornetzke, Chief Officer
David Cox, Senior Vice President Consumer Retail Experience, Harley-Davidson Motor Company

Harley Stock Performance Indicators

The ability to make a profit is the ultimate goal of any investor. But to identify the right stock is not an easy task. Is Harley Davidson a good investment? Although profit is still the single most important financial element of any organization, multiple performance indicators can help investors identify the equity that they will appreciate over time.

Harley Davidson Investors Sentiment

The influence of Harley Davidson's investor sentiment on the probability of its price appreciation or decline could be a good factor in your decision-making process regarding taking a position in Harley. The overall investor sentiment generally increases the direction of a stock movement in a one-year investment horizon. However, the impact of investor sentiment on the entire stock market does not have solid backing from leading economists and market statisticians.
Investor biases related to Harley Davidson's public news can be used to forecast risks associated with an investment in Harley. The trend in average sentiment can be used to explain how an investor holding Harley can time the market purely based on public headlines and social activities around Harley Davidson. Please note that most equities that are difficult to arbitrage are affected by market sentiment the most.
Harley Davidson's market sentiment shows the aggregated news analyzed to detect positive and negative mentions from the text and comments. The data is normalized to provide daily scores for Harley Davidson's and other traded tickers. The bigger the bubble, the more accurate is the estimated score. Higher bars for a given day show more participation in the average Harley Davidson's news discussions. The higher the estimated score, the more favorable is the investor's outlook on Harley Davidson.

Harley Davidson Implied Volatility

    
  217.3  
Harley Davidson's implied volatility exposes the market's sentiment of Harley Davidson stock's possible movements over time. However, it does not forecast the overall direction of its price. In a nutshell, if Harley Davidson's implied volatility is high, the market thinks the stock has potential for high price swings in either direction. On the other hand, the low implied volatility suggests that Harley Davidson stock will not fluctuate a lot when Harley Davidson's options are near their expiration.
Some investors attempt to determine whether the market's mood is bullish or bearish by monitoring changes in market sentiment. Unlike more traditional methods such as technical analysis, investor sentiment usually refers to the aggregate attitude towards Harley Davidson in the overall investment community. So, suppose investors can accurately measure the market's sentiment. In that case, they can use it for their benefit. For example, some tools to gauge market sentiment could be utilized using contrarian indexes, Harley Davidson's short interest history, or implied volatility extrapolated from Harley Davidson options trading.

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When determining whether Harley Davidson is a strong investment it is important to analyze Harley Davidson's competitive position within its industry, examining market share, product or service uniqueness, and competitive advantages. Beyond financials and market position, potential investors should also consider broader economic conditions, industry trends, and any regulatory or geopolitical factors that may impact Harley Davidson's future performance. For an informed investment choice regarding Harley Stock, refer to the following important reports:
Check out Risk vs Return Analysis to better understand how to build diversified portfolios, which includes a position in Harley Davidson. Also, note that the market value of any company could be tightly coupled with the direction of predictive economic indicators such as signals in persons.
For more detail on how to invest in Harley Stock please use our How to Invest in Harley Davidson guide.
You can also try the Companies Directory module to evaluate performance of over 100,000 Stocks, Funds, and ETFs against different fundamentals.

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When running Harley Davidson's price analysis, check to measure Harley Davidson's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Harley Davidson is operating at the current time. Most of Harley Davidson's value examination focuses on studying past and present price action to predict the probability of Harley Davidson's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Harley Davidson's price. Additionally, you may evaluate how the addition of Harley Davidson to your portfolios can decrease your overall portfolio volatility.
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Is Harley Davidson's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Harley Davidson. If investors know Harley will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Harley Davidson listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth
(0.33)
Dividend Share
0.66
Earnings Share
4.87
Revenue Per Share
40.993
Quarterly Revenue Growth
(0.08)
The market value of Harley Davidson is measured differently than its book value, which is the value of Harley that is recorded on the company's balance sheet. Investors also form their own opinion of Harley Davidson's value that differs from its market value or its book value, called intrinsic value, which is Harley Davidson's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Harley Davidson's market value can be influenced by many factors that don't directly affect Harley Davidson's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Harley Davidson's value and its price as these two are different measures arrived at by different means. Investors typically determine if Harley Davidson is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Harley Davidson's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.