Chief Admin. Officer and Executive VPMs. Virginia E. Shanks is Executive Vice President and Chief Administrative Officer of the Company. She was our Executive Vice President and Chief Administrative Officer since April 2016 and served as Former Pinnacles Chief Administrative Officer from May 2013 to April 2016 and Executive Vice President from October 2010 to April 2016. Prior to becoming Former Pinnacles Chief Administrative Officer in May 2013, she served as Chief Marketing Officer since October 2010. Before joining Former Pinnacle, Ms. Shanks served as the Senior Vice President and Chief Marketing Officer of Multimedia Games, Inc., a slot machine manufacturer from July 2008 until October 2010
Age: 55 EVP Since 2016Shanks brings to us more than 30 years of marketing experience in gaming entertainment, including as Senior Vice President of Brand Management for Harrah?s Entertainment, Inc. . During her time with Harrah?s, Ms. Shanks was responsible for maximizing the value of the company?s key strategic brands?Caesars, Harrah?s, and Horseshoe Casinos; the Total Rewards player loyalty program; and the World Series of Poker.