Considering 30-days investment horizon, General Elec Cap Corp Preferred is expected to generate 0.35 times more return on investment than Ford. However, General Elec Cap Corp Preferred is 2.86 times less risky than Ford. It trades about 0.02 of its potential returns per unit of risk. Ford Motor is currently generating about -0.36 per unit of risk. If you would invest 2,563 in General Elec Cap Corp Preferred on April 26, 2012 and sell it today you would lose (1.00) from holding General Elec Cap Corp Preferred or give up 0.04% of portfolio value over 30 days.
Diversification
Average diversification
Overlapping area represents amount of risk that can be diversified away by holding General Elec Cap Corp Preferre and Ford Motor Co. in the same portfolio (assuming nothing else is changed)