Harley Davidson Stock Today
| HOG Stock | USD 38.99 0.95 2.50% |
Performance10 of 100
| Odds Of DistressLess than 5
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Harley Davidson is trading at 38.99 as of the 23rd of April 2024. This is a 2.50% increase since the beginning of the trading day. The stock's lowest day price was 38.06. Harley Davidson has under 5 % chance of experiencing financial distress over the next 2 years and had a ok performance during the last 90 days. Equity ratings for Harley Davidson are calculated daily based on our scoring framework. The performance scores are derived for the period starting the 4th of May 2022 and ending today, the 23rd of April 2024. Click here to learn more.
Business Domain Automobiles & Components | IPO Date 5th of November 1987 | Category Consumer Cyclical | Classification Consumer Discretionary |
The company operates in two segments, Motorcycles and Related Products and Financial Services. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin. Harley Davidson operates under Recreational Vehicles classification in the United States and is traded on New York Stock Exchange. The company has 134.52 M outstanding shares of which 7.48 M shares are currently shorted by investors with about 3.96 days to cover. More on Harley Davidson
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Harley Stock Highlights
Most reasonable investors view market volatility as an opportunity to invest at a favorable price or to sell short against a bearish trend. Harley Davidson's investment highlights are automatically generated signals that are significant enough to either complement your investing judgment regarding Harley Davidson or challenge it. These highlights can help you better understand the position you are entering and avoid costly mistakes.
ESG Sustainability
Some studies have found that companies with high sustainability scores are getting higher valuations than competitors with lower social-engagement activities. While most ESG disclosures are voluntary, Harley Davidson's sustainability indicators can be used to identify proper investment strategies using environmental, social, and governance scores that are crucial to Harley Davidson's managers, analysts, and investors.
Environment Score | Governance Score | Social Score |
| CEO | Matthew Levatich | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Thematic Idea | Consumer Goods (View all Themes) | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Old Name | Hawkley Oil and Gas Limited | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Business Concentration | Motorcycle Manufacturers, Automobiles & Components, Consumer Discretionary, NYSE Composite, SP Midcap 400, BETTERINVESTING 100 INDEX, BTRINVSTNG 100 INDEX, Consumer Goods, Consumer Discretionary, Automobiles, Recreational Vehicles, Consumer Cyclical (View all Sectors) | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Average Analyst Recommendation Analysts covering Harley Davidson report their recommendations after researching Harley Davidson's financial statements, talking to executives and customers, or listening in on Harley Davidson's conference calls. The current trade recommendation is based on an ongoing consensus estimate among financial analysts covering Harley Davidson. The Harley consensus assessment is calculated by taking the average forecast from all of the analysts covering Harley Davidson. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Financial Strength Based on the analysis of Harley Davidson's profitability, liquidity, and operating efficiency, Harley Davidson may be sliding down financialy. It has an above-average probability of going through some form of financial hardship next quarter. Financial strength of Harley Davidson is based on its profitability, leverage, liquidity, source of funds, and operating efficiency.
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Harley Davidson's financial strength is of vital concern to both outside investors and internal stakeholders. Efficiency and cost control are keys to Harley Davidson's success, along with its ability to generate sufficient cash flow to pay bills, repay debt, and make a consistent year-to-year profit. Harley Davidson's bond ratings measure its overall creditworthiness, which in many ways corresponds to the cost of borrowing for an issuer. These ratings assign a letter grade to all of Harley Davidson's outstanding corporate bonds that indicate their credit quality. We use reports published by private self-sufficient rating services such as Standard & Poor's or Fitch Ratings Inc. to evaluate a bond issuer's financial strength or its ability to pay a bond's principal and interest. Financial leverage usually refers to the use of borrowed funds to amplify returns from an investment. In general, analyzing the relationship between debt to total assets helps investors to understand Harley Davidson's financial leverage. It provides some insight into what part of Harley Davidson's total assets is financed by creditors.
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Harley Davidson (HOG) is traded on New York Stock Exchange in USA. It is located in 3700 West Juneau Avenue, Milwaukee, WI, United States, 53208 and employs 6,400 people. Harley Davidson is listed under Motorcycle Manufacturers category by Fama And French industry classification. The company currently falls under 'Mid-Cap' category with a total capitalization of 5.25 B. Market capitalization usually refers to the total value of a company's stock within the entire market. To calculate Harley Davidson's market, we take the total number of its shares issued and multiply it by Harley Davidson's current market price. To manage market risk and economic uncertainty, many investors today build portfolios that are diversified across equities with different market capitalizations. However, as a general rule, conservative investors tend to hold large-cap stocks, and those looking for more risk prefer small-cap and mid-cap equities. Harley Davidson runs under Automobiles sector within Consumer Discretionary industry. The entity has 134.52 M outstanding shares of which 7.48 M shares are currently shorted by investors with about 3.96 days to cover.
Harley Davidson has about 1.43 B in cash with 754.89 M of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 11.83.
Check Harley Davidson Probability Of Bankruptcy
Ownership AllocationHarley Davidson secures a total of 134.52 Million outstanding shares. The majority of Harley Davidson outstanding shares are owned by outside corporations. These institutional investors are usually referred to as non-private investors looking to purchase positions in Harley Davidson to benefit from reduced commissions. Consequently, third-party entities are subject to a different set of regulations than regular investors in Harley Davidson. Please pay attention to any change in the institutional holdings of Harley Davidson as this could imply that something significant has changed or is about to change at the company. Note that regardless of who owns the company, if the true value of the entity is less than the market is willing to pay for it, you may not be able to generate positive returns over time.
Check Harley Ownership Details
Harley Stock Price Odds Analysis
In reference to a normal probability distribution, the odds of Harley Davidson jumping above the current price in 90 days from now is about 41.12%. The Harley Davidson probability density function shows the probability of Harley Davidson stock to fall within a particular range of prices over 90 days. Considering the 90-day investment horizon the stock has a beta coefficient of 1.4716. This usually indicates as the benchmark fluctuates upward, the company is expected to outperform it on average. However, if the benchmark returns are projected to be negative, Harley Davidson will likely underperform. Additionally, harley Davidson has an alpha of 0.1148, implying that it can generate a 0.11 percent excess return over NYSE Composite after adjusting for the inherited market risk (beta).
Based on a normal probability distribution, the odds of Harley Davidson to move above the current price in 90 days from now is about 41.12 (This Harley Davidson probability density function shows the probability of Harley Stock to fall within a particular range of prices over 90 days) .
Harley Stock Institutional Holders
Institutional Holdings refers to the ownership stake in Harley Davidson that is held by large financial organizations, pension funds or endowments. Institutions may purchase large blocks of Harley Davidson's outstanding shares and can exert considerable influence upon its management. Institutional holders may also work to push the share price higher once they own the stock. Extensive social media coverage, TV shows, articles in high-profile magazines, and presentations at investor conferences help move the stock higher, increasing Harley Davidson's value.| Instituion | Recorded On | Shares | |
| Geode Capital Management, Llc | 2023-12-31 | 2 M | |
| Bank Of New York Mellon Corp | 2023-12-31 | 1.5 M | |
| Norges Bank | 2023-12-31 | 1.4 M | |
| D. E. Shaw & Co Lp | 2023-09-30 | 1.4 M | |
| Charles Schwab Investment Management Inc | 2023-12-31 | 1.3 M | |
| Brown Advisory Holdings Inc | 2023-12-31 | 1.3 M | |
| American Century Companies Inc | 2023-12-31 | 1.1 M | |
| Js Capital Management Llc | 2023-12-31 | 1000 K | |
| Northern Trust Corp | 2023-12-31 | 989.5 K | |
| Vanguard Group Inc | 2023-12-31 | 13 M | |
| H Partners Management, Llc | 2023-12-31 | 11.8 M |
Harley Davidson Historical Income Statement
Harley Davidson Income Statement is one of the three primary financial statements used for reporting Harley's overall financial performance over a current year or for a given accounting period. An Income Statement sometimes referred to as the statement of Harley Davidson revenue and expense. Harley Davidson Income Statement primarily focuses on the company's revenues and expenses during a particular period.
At this time, Harley Davidson's Income Tax Expense is most likely to decrease significantly in the upcoming years. The Harley Davidson's current Selling General Administrative is estimated to increase to about 887.2 M, while Total Revenue is projected to decrease to roughly 4 B. View More FundamentalsHarley Stock Against Markets
Picking the right benchmark for Harley Davidson stock is fundamental to making educated investment choices. Many naive investors compare their positions with the S&P 500 or with the Nasdaq. But these benchmarks are not all-inclusive and generally should be used only for large-capitalization equities or stock offerings from large companies. When the price of a selected benchmark declines in a down market, there may be an uptick in Harley Davidson stock price where buyers come in believing the asset is cheap. The opposite is true when the market is bullish; so, accurately picking the benchmark for Harley Davidson is critical whether you are bullish or bearish towards Harley Davidson at a given time. Please also check how Harley Davidson's historical prices are related to one of the top price index indicators.
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Our tools can tell you how much better you can do entering a position in Harley Davidson without increasing your portfolio risk or giving up the expected return. As an individual investor, you need to find a reliable way to track all your investment portfolios. However, your requirements will often be based on how much of the process you decide to do yourself. In addition to allowing all investors analytical transparency into all their portfolios, our tools can evaluate risk-adjusted returns of your individual positions relative to your overall portfolio.Did you try this?
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Harley Davidson Corporate Directors
Harley Davidson corporate directors refer to members of a Harley Davidson board of directors. The board of directors generally takes responsibility for the Harley Davidson's affairs and long-term direction of the entity. A corporate director does not make decisions for the corporation on his own. As a member of the board of directors, she or he must function as a part of a group that makes decisions on behalf of the business only by the board of directors' meetings. To pass a resolution, a majority of Harley Davidson's board members must vote for the resolution. The Harley Davidson board of directors' duties also include the election, removal, and supervision of officers, including the adoption, amendment, and repeal of bylaws.| Donald James | Director | Profile | |
| Troy Alstead | Independent Director | Profile | |
| Sara Levinson | Independent Director | Profile | |
| Norman Linebarger | Independent Presiding Director | Profile |
How to buy Harley Stock?
Before investing in Harley Davidson, you must ensure you fully understand your financial goals and how diversified (or not) your overall investments are now. Then, after you clearly understand your investment objectives, consider investing in Harley Davidson. To buy Harley Davidson stock, you can follow these steps:- Choose a brokerage firm: You need to select a brokerage firm to buy shares of Harley Davidson. Some popular options include Charles Schwab, Fidelity, TD Ameritrade, and Robinhood.
- Open an account: Once you have chosen a brokerage firm, you will need to open an account. You will be required to provide personal information, such as your name, address, and Social Security number.
- Fund your account: You will need to deposit funds into your brokerage account to purchase Harley Davidson stock. You can do this by transferring funds from your bank account or other investment accounts.
- Place your order: Once you have located Harley Davidson stock in your brokerage account, you can place your order to buy it. You will need to specify the number of shares you want to buy and the price you are willing to pay.
- Monitor your investment: After you have purchased Harley Davidson stock, you should monitor your investment to track its performance and make informed decisions about buying, selling, or holding the stock
It's important to note that investing in stocks, such as Harley Davidson, carries risks, and you should carefully consider your investment goals and risk tolerance before making any investment decisions. Also, remember various factors, including economic indicators, change in net worth, political events, company-specific news, and investor sentiment, can influence the stock market. These factors can cause fluctuations in stock prices and lead to market volatility affecting your buy or sell decision. However, volatility can also present opportunities for investors to make gains by buying stocks when prices are low and selling when they are high. It's important for investors to have a long-term perspective and a well-diversified portfolio to manage the impact of stock market volatility on their investments. For more information on how to buy Harley Stock please use our How to Invest in Harley Davidson guide.
Already Invested in Harley Davidson?
The danger of trading Harley Davidson is mainly related to its market volatility and Company specific events. As an investor, you must understand the concept of risk-adjusted return before you start trading. The most common way to measure the risk of Harley Davidson is by using the Sharpe ratio. The ratio expresses how much excess return you acquire for the extra volatility you endure for holding a more risker asset than Harley Davidson. The Sharpe ratio is calculated by using standard deviation and excess return to determine reward per unit of risk. To understand how volatile Harley Davidson is, you must compare it to a benchmark. Traditionally, the risk-free rate of return is the rate of return on the shortest-dated U.S. Treasury, such as a 3-year bond.
When determining whether Harley Davidson is a strong investment it is important to analyze Harley Davidson's competitive position within its industry, examining market share, product or service uniqueness, and competitive advantages. Beyond financials and market position, potential investors should also consider broader economic conditions, industry trends, and any regulatory or geopolitical factors that may impact Harley Davidson's future performance. For an informed investment choice regarding Harley Stock, refer to the following important reports: Check out Risk vs Return Analysis to better understand how to build diversified portfolios, which includes a position in Harley Davidson. Also, note that the market value of any company could be tightly coupled with the direction of predictive economic indicators such as signals in persons. For more detail on how to invest in Harley Stock please use our How to Invest in Harley Davidson guide.You can also try the Transaction History module to view history of all your transactions and understand their impact on performance.
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When running Harley Davidson's price analysis, check to measure Harley Davidson's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Harley Davidson is operating at the current time. Most of Harley Davidson's value examination focuses on studying past and present price action to predict the probability of Harley Davidson's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Harley Davidson's price. Additionally, you may evaluate how the addition of Harley Davidson to your portfolios can decrease your overall portfolio volatility.
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Is Harley Davidson's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Harley Davidson. If investors know Harley will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Harley Davidson listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth (0.33) | Dividend Share 0.66 | Earnings Share 4.87 | Revenue Per Share 40.993 | Quarterly Revenue Growth (0.08) |
The market value of Harley Davidson is measured differently than its book value, which is the value of Harley that is recorded on the company's balance sheet. Investors also form their own opinion of Harley Davidson's value that differs from its market value or its book value, called intrinsic value, which is Harley Davidson's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Harley Davidson's market value can be influenced by many factors that don't directly affect Harley Davidson's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Harley Davidson's value and its price as these two are different measures arrived at by different means. Investors typically determine if Harley Davidson is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Harley Davidson's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.