As market goes up, the company is expected to significantly outperform it. However, if the market returns are negative, Vitacost will likely underperform.
The median price of Vitacost for the period between Thu, Apr 18, 2013 and Sat, May 18, 2013 is 7.77 with a coefficient of variation of 2.83. The daily time series for the period is distributed with a sample standard deviation of 0.22, arithmetic mean of 7.71, and mean deviation of 0.18. The Stock received substential amount of media coverage during this period.
Vitacost Inc [VITC] is traded on NASDAQ in USA. It is located in Vitacost.com, Inc.Broken Sound Boulevard, NWBoca Raton, FL and employs 671 people. The company currently falls under 'Small-Cap' category with current market capitalization of 256.98 M. Vitacost Inc conducts business under Services sector and is part of Catalog and Mail Order Houses industry. This company has 33.5 M outstanding shares of which 2.7 M shares are at this time shorted by private and institutional investors with about 34.3 trading days to cover.
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