Herc Holdings Stock Buy Hold or Sell Recommendation

HRI Stock  USD 150.09  0.68  0.45%   
Considering the 90-day investment horizon and your complete indifference towards market risk, our recommendation regarding Herc Holdings is 'Strong Buy'. Macroaxis provides Herc Holdings buy-hold-or-sell recommendation only in the context of selected investment horizon and investor attitude towards risk assumed by holding HRI positions. The advice algorithm takes into account all of Herc Holdings' available fundamental, technical, and predictive indicators you will find on this site. Key drivers impacting Herc Holdings' buy or sell advice are summarized below:
Real Value
141.02
Target Price
164.44
Hype Value
150.82
Market Value
150.09
A buy or sell recommendation provided by Macroaxis is an automated directive regarding whether to purchase or sell Herc Holdings given historical horizon and risk tolerance towards Herc Holdings. When Macroaxis issues a 'buy' or 'sell' recommendation for Herc Holdings, the advice is generated through an automated system that utilizes algorithms and statistical models.
  
Check out Herc Holdings Analyst Recommendation to compare Macroaxis Buy or Sell Recommendation with the current analyst consensus. To check ratings for multiple equity instruments, please use the Instant Ratings tool.
For more detail on how to invest in Herc Stock please use our How to Invest in Herc Holdings guide.
In addition, we conduct extensive research on individual companies such as Herc and provide practical buy, sell, or hold advice based on investors' investing horizon and their risk tolerance towards Herc Holdings. Also, note that the market value of any company could be tightly coupled with the direction of predictive economic indicators such as signals in metropolitan statistical area.

Execute Herc Holdings Buy or Sell Advice

The Herc recommendation should be used to complement the buy-or-sell advice compiled from the current analysts' consensus on Herc Holdings. Macroaxis does not own or have any residual interests in Herc Holdings or other equities on which the buy-or-sell advice is provided. Please provide your input below to execute Herc Holdings' advice using the current market data and latest reported fundamentals.

Time Horizon

Risk Tolerance

Execute Advice
Sell Herc HoldingsBuy Herc Holdings
Strong Buy

Market Performance

WeakDetails

Volatility

Very steadyDetails

Hype Condition

Low keyDetails

Current Valuation

OvervaluedDetails

Odds Of Distress

Very SmallDetails

Economic Sensitivity

Hyperactively responds to market trendsDetails

Investor Sentiment

AlarmedDetails

Analyst Consensus

BuyDetails

Financial Strenth (F Score)

StrongDetails

Financial Leverage

Not RatedDetails

Reporting Quality (M-Score)

Unlikely ManipulatorDetails
For the selected time horizon Herc Holdings has a Risk Adjusted Performance of 0.0454, Jensen Alpha of (0.01), Total Risk Alpha of (0.08), Sortino Ratio of 0.0267 and Treynor Ratio of 0.0531
Macroaxis provides investment recommendation on Herc Holdings to complement and cross-verify current analyst consensus on Herc Holdings. Our trade recommendations engine determines the entity's potential to grow exclusively from the perspective of an investor's current risk tolerance and investing horizon. To make sure Herc Holdings is not overpriced, please check out all Herc Holdings fundamentals, including its cash flow from operations, working capital, and the relationship between the cash per share and number of employees . Given that Herc Holdings has a price to earning of 34.25 X, we strongly advise you to confirm Herc Holdings market performance and probability of bankruptcy to ensure the company can sustain itself in the current economic cycle given your regular risk tolerance and investing horizon.

Herc Holdings Trading Alerts and Improvement Suggestions

Herc Holdings is unlikely to experience financial distress in the next 2 years
Herc Holdings has a strong financial position based on the latest SEC filings
Over 96.0% of the company shares are owned by institutional investors
On 7th of March 2024 Herc Holdings paid $ 0.665 per share dividend to its current shareholders
Latest headline from investing.com: Deutsche Bank cuts Hertz stock price target to 6, maintains Hold rating

Herc Holdings Returns Distribution Density

The distribution of Herc Holdings' historical returns is an attempt to chart the uncertainty of Herc Holdings' future price movements. The chart of the probability distribution of Herc Holdings daily returns describes the distribution of returns around its average expected value. We use Herc Holdings price's Value At Risk and its Upside Potential as a relative measure of the distribution. The graph of the distribution of Herc Holdings returns is essential to provide solid investment advice for Herc Holdings.
Mean Return
0.14
Value At Risk
-3.2
Potential Upside
3.46
Standard Deviation
2.25
   Return Density   
       Distribution  
Investment risk management requires an estimate of the probability of extreme price changes. Therefore, the correct representation of the distribution of Herc Holdings historical returns presented in an easy-to-digest graphical form helps investors and money managers understand the risk-reward trade-off of different investement strategies.

Herc Stock Institutional Investors

Have you ever been surprised when a price of an equity instrument such as Herc Holdings is soaring high without any particular reason? This is usually happening because many institutional investors are aggressively trading Herc Holdings backward and forwards among themselves. Herc Holdings' institutional investor refers to the entity that pools money to purchase Herc Holdings' securities or originates loans. Institutional investors include commercial and private banks, credit unions, insurance companies, pension funds, hedge funds, endowments, and mutual funds. Operating companies that invest excess capital in these types of assets may also be included in the term and may influence corporate governance by exercising voting rights in their investments.
Shares
Electron Capital Partners, Llc2023-12-31
605.4 K
Geode Capital Management, Llc2023-12-31
593.2 K
Gabelli Funds Llc2023-12-31
536.1 K
Dorsey Asset Management, Llc2023-12-31
516.9 K
Channing Capital Management, Llc2023-12-31
499.5 K
Impax Asset Management Group Plc2023-12-31
485.9 K
Jennison Associates Llc2023-12-31
466.1 K
Franklin Resources Inc2023-12-31
451.9 K
Fisher Asset Management, Llc2023-12-31
418.1 K
Vanguard Group Inc2023-12-31
2.9 M
Blackrock Inc2023-12-31
2.2 M
Note, although Herc Holdings' institutional investors appear to be way more sophisticated than retail investors, it remains unclear if professional active investment managers can reliably enhance risk-adjusted returns by an amount that exceeds fees and expenses.

Herc Holdings Cash Flow Accounts

201920202021202220232024 (projected)
Change In Cash(13.7M)5.2M(2.6M)2.1M18.4M16.6M
Free Cash Flow(59.7M)225.4M102.2M(355.5M)(390M)(370.5M)
Depreciation470.1M466.4M488.7M630.8M755M717.3M
Other Non Cash Items116.2M60M17.4M25M(24M)(22.8M)
Dividends Paid14.8M500K(4.9M)68.1M(73M)(69.4M)
Capital Expenditures695.3M385.5M641.8M1.3B1.5B1.4B
Net Income47.5M73.7M224.1M329.9M347M364.4M
Change To Inventory1.8M38.3M24.6M92.7M106.6M111.9M
Investments(463.6M)(207.5M)(961.3M)(1.7B)(1.7B)(1.6B)
Change Receivables(38.3M)(24.6M)(92.7M)(171.9M)(154.7M)(147.0M)
Net Borrowings(166.6M)(397M)251.5M994M894.6M939.3M
Change To Netincome57.4M84.9M90.9M132.6M119.3M75.6M

Herc Holdings Greeks

Most traded equities are subject to two types of risk - systematic (i.e., market) and unsystematic (i.e., nonmarket or company-specific) risk. Unsystematic risk is the risk that events specific to Herc Holdings or Trading Companies & Distributors sector will adversely affect the stock's price. This type of risk can be diversified away by owning several different stocks in different industries whose stock prices have shown a small correlation to each other. On the other hand, systematic risk is the risk that Herc Holdings' price will be affected by overall stock market movements and cannot be diversified away. So, no matter how many positions you have, you cannot eliminate market risk. However, you can measure a Herc stock's historical response to market movements and buy it if you are comfortable with its volatility direction. Beta and standard deviation are two commonly used measures to help you make the right decision.
α
Alpha over NYSE Composite
-0.01
β
Beta against NYSE Composite2.42
σ
Overall volatility
2.29
Ir
Information ratio 0.03

Herc Holdings Volatility Alert

Herc Holdings currently demonstrates below-average downside deviation. It has Information Ratio of 0.03 and Jensen Alpha of -0.01. Understanding different market volatility trends often help investors to time the market. Properly using volatility indicators enable traders to measure Herc Holdings' stock risk against market volatility during both bullish and bearish trends. The higher level of volatility that comes with bear markets can directly impact Herc Holdings' stock price while adding stress to investors as they watch their shares' value plummet. This usually forces investors to rebalance their portfolios by buying different financial instruments as prices fall.

Herc Holdings Fundamentals Vs Peers

Comparing Herc Holdings' fundamentals to the average values of its peers is one of the most widely used and accepted methods of equity analyses. It helps to analyze Herc Holdings' direct or indirect competition across all of the common fundamentals between Herc Holdings and the related equities. This way, we can detect undervalued stocks with similar characteristics as Herc Holdings or determine the stocks which would be an excellent addition to an existing portfolio. Peer analysis of Herc Holdings' fundamental indicators could also be used in its relative valuation, which is a method of valuing Herc Holdings by comparing valuation metrics with those of similar companies.
    
 Better Than Average     
    
 Worse Than Average Compare Herc Holdings to competition
FundamentalsHerc HoldingsPeer Average
Return On Equity0.29-0.31
Return On Asset0.0637-0.14
Profit Margin0.11 %(1.27) %
Operating Margin0.22 %(5.51) %
Current Valuation8.73 B16.62 B
Shares Outstanding28.36 M571.82 M
Shares Owned By Insiders1.43 %10.09 %
Shares Owned By Institutions95.70 %39.21 %
Number Of Shares Shorted549.76 K4.71 M
Price To Earning34.25 X28.72 X
Price To Book3.52 X9.51 X
Price To Sales1.36 X11.42 X
Revenue3.28 B9.43 B
Gross Profit1.06 B27.38 B
EBITDA1.42 B3.9 B
Net Income347 M570.98 M
Cash And Equivalents53.5 M2.7 B
Cash Per Share1.95 X5.01 X
Total Debt4.48 B5.32 B
Debt To Equity3.17 %48.70 %
Current Ratio1.09 X2.16 X
Book Value Per Share45.14 X1.93 K
Cash Flow From Operations1.09 B971.22 M
Short Ratio2.57 X4.00 X
Earnings Per Share12.10 X3.12 X
Price To Earnings To Growth1.68 X4.89 X
Target Price174.0
Number Of Employees7.2 K18.84 K
Beta2.26-0.15
Market Capitalization4.28 B19.03 B
Total Asset7.47 B29.47 B
Retained Earnings498 M9.33 B
Working Capital224 M1.48 B
Note: Sale by Schumacher Mark Alan of 811 shares of Herc Holdings [view details]

Herc Holdings Market Momentum

Traders often use several daily momentume indicators to supplement a more traditional technical analysis when analyzing securities such as Herc . With many different options, investors must choose the best indicators for them and familiarize themselves with how they work. We suggest combining traditional momentum indicators with more near-term forms of technical analysis such as Accumulation Distribution or Daily Balance Of Power. With their quantitative nature, daily value technical indicators can also be incorporated into your automated trading systems.

About Herc Holdings Buy or Sell Advice

When is the right time to buy or sell Herc Holdings? Buying financial instruments such as Herc Stock isn't very hard. However, what challenging for most investors is doing it at the right time to beat the market. Proper market timing is something most people cannot do without sophisticated tools, which help to isolate the right opportunities. Macroaxis provides hands-on modules to deliver winning trades and diversify your portfolios on a daily basis. Most of our advising modules are very easy to use and apply.
Please read more on our stock advisor page.
 2021 2022 2023 2024 (projected)
Total Current Liabilities529.9M604M508M482.6M
Total Assets4.5B6.0B7.5B7.1B

Use Investing Ideas to Build Portfolios

In addition to having Herc Holdings in your portfolios, you can quickly add positions using our predefined set of ideas and optimize them against your very unique investing style. A single investing idea is a collection of funds, stocks, ETFs, or cryptocurrencies that are programmatically selected from a pull of investment themes. After you determine your investment opportunity, you can then find an optimal portfolio that will maximize potential returns on the chosen idea or minimize its exposure to market volatility.

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Latest Losers Theme
Dynamically computed list of top equities currently sorted across major exchanges. The Latest Losers theme has 104 constituents at this time.
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When determining whether Herc Holdings offers a strong return on investment in its stock, a comprehensive analysis is essential. The process typically begins with a thorough review of Herc Holdings' financial statements, including income statements, balance sheets, and cash flow statements, to assess its financial health. Key financial ratios are used to gauge profitability, efficiency, and growth potential of Herc Holdings Stock. Outlined below are crucial reports that will aid in making a well-informed decision on Herc Holdings Stock:
Check out Herc Holdings Analyst Recommendation to compare Macroaxis Buy or Sell Recommendation with the current analyst consensus. To check ratings for multiple equity instruments, please use the Instant Ratings tool.
For more detail on how to invest in Herc Stock please use our How to Invest in Herc Holdings guide.
You can also try the Sectors module to list of equity sectors categorizing publicly traded companies based on their primary business activities.

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Is Herc Holdings' industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Herc Holdings. If investors know Herc will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Herc Holdings listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth
(0.02)
Dividend Share
2.53
Earnings Share
12.1
Revenue Per Share
115.158
Quarterly Revenue Growth
0.057
The market value of Herc Holdings is measured differently than its book value, which is the value of Herc that is recorded on the company's balance sheet. Investors also form their own opinion of Herc Holdings' value that differs from its market value or its book value, called intrinsic value, which is Herc Holdings' true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Herc Holdings' market value can be influenced by many factors that don't directly affect Herc Holdings' underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Herc Holdings' value and its price as these two are different measures arrived at by different means. Investors typically determine if Herc Holdings is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Herc Holdings' price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.