As the attention of the media is shifting to a more mobile arena, Dish Network is a company that is positioning itself to stay ahead of the curve. If you have noticed, many people either go to YouTube, utilize free or low cost streaming services, or eliminate the television all together. This is a growing concern as people fight for the attention of millions of people. Ask any one of your friends, and they watch popular television shows, the difference is they watch it on their own time. Not only is attention getting difficult, but drawing people to use a specific platform is becoming more difficult as well.
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