|By Nathan Young|
Blue Apron is a company that specializes in meals that are sent your door. However, Amazon is now entering this space with the news of trademark regarding meal kits. Blue Apron is very new to the public market and they are only getting pushed down and honestly, that couldn’t have been any worse timing with Amazons purchase of Whole Foods. What this means going forward for Blue Apron is they are going to have to step up their brand game and word of mouth game.
The first area Blue Apron is going to struggle with is the amount of cash they can spend compared to Amazon. Amazon has the backing of investors and the ability to sell and create anything with success it seems. What this means if you are a potential investor is that you need to now where Blue Aprons dollars are going and if they are strategic enough. There is enough room for both of them but you should consider Amazon the bully in this situation.
Secondly, Blue Apron is going to have to watch out for the brand image game. Amazon is recognizable anywhere and everyone for the most part trusts Amazon and their brand. Compare that with Blue Apron, I bet if you asked people, less of them are going to know much about them despite what they hear in the news. Again, just like the cash flow Blue Apron can become a niche brand that everyone trusts as the expert, but they are going to have to prove it against this giant.
Lastly, Blue Apron are going to have to keep their investors relaxed during this time because any normal investor has this at the front of their issue list. It is almost certain that it will be addressed in the conference calls so be sure to listen close to those, but right now Blue Apron is ahead of Amazon but we are unsure how long that will last.
Blue Apron certainly has the ability to become a leader as they only focus on this market whereas Amazon focuses on multiple markets. It will be interesting to see how the market shakes out with this because it feels like a budding industry that a few others could join. We all see this in different shapes from razors to dog toys, the home delivery service has exploded and I think it is here to stay. Blue Apron has only been on the public market for a short while and with that, take time to complete a due diligence on the company and narrow in on their advantages over the Amazons of the world.
Blue Apron Revenue
Exercise or conversion by Alan Blake of 010 shares of Blue Apron subject to Rule 16b-3
|Blue Apron Holdings insider trading alert for exercise of restricted stock units by Alan Blake, Chief Operating Officer, on May 29, 2019. This event was filed by Blue Apron Holdings Inc with SEC on 2019-05-29. Statement of changes in beneficial ownership - SEC Form 4 [view details]|
|Nathan Young is a Senior Member of Macroaxs Editorial Board - US Equity Analysis. With years of experience in the financial sector, Nathan brings a diverse base of knowledge. Specifically, he has in-depth understanding of application of technical and fundamental analysis across different equity instruments. Utilizing SEC filings and technical indicators, Nathan provides a reputable analysis of companies trading in the United States. View Profile|
|This media report from Macroaxis distributed on July 17, 2017 was a factor to the next trading day price decrease.The overall trading delta against the next closing price was 3.49% . The overall trading delta when the story was published against the current closing price is 13.05% .|
Similar stores for Blue Apron
At Current Price, Is It Too Late To Buy Blue Apron Holdings, Inc. US Post NewsOn Wednesday, shares of Blue Apron Holdings, Inc. marked 7.72 per share versus a previous 8.02 closing price. With having a -3.74 percent loss, ...
Blue Apron Holdings Inc Signal Update Ratings Review Adams AdvocateBlue Apron Holdings Inc are in focus as we look at near-term expected movement. The reading from the 40-day commodity channel index is currently ...
Blue Apron Holdings, Inc. Reports Second Quarter 2019 Results Yahoo FinanceNEW YORK----. Key Highlights Improved net loss 76 percent year-over-year to 7.7 million in the second quarter of 2019 from a loss of 32.8 ...
Selected Notes From Wall Street Analysts On Blue Apron Holdings, Inc. US Post NewsOn Friday, shares of Blue Apron Holdings, Inc. marked 9.75 per share versus a previous 9.77 closing price. With having a -0.20 percent loss, ...
Insanely Awesome to Have this Blue Apron Holdings, Inc. Alpha finewsOn 23-July 2k19 , Shareholders tracking shares of Blue Apron Holdings, Inc. belongs to Services sector and Specialty Retail, Other industry.
Corrected Blue Apron beefs up menu with Beyond Meat, shares surge 35 Yahoo FinanceBlue Apron beefs up menu with Beyond Meat, shares surge 60 ReutersBeyond Meat Cant Save Blue Apron BloombergBlue Apron Soars As Beyond Meat Added To Menu ETF TrendsMid-Day Market Update Blue Apron Jumps On Beyond Meat Partnership Tonix Pharmaceuticals Shares Plummet BenzingaView full coverage on Google News
Covington Capital Management Trimmed AtT Stake By 341806 Shorts at Blue Apron Holdings Class A Lowered By 8.69 Stocks BeatCovington Capital Management decreased AtT Inc stake by 5.6 percent reported in 2019Q1 SEC filing. Covington Capital Management sold 11026 shares as ...
Filed transaction by Blue Apron Holdings Inc director. Exercise or conversion of derivative security exempted pursuant to Rule 16b-3
Blue Apron to Release Second Quarter 2019 Results On August 6th Yahoo FinanceBlue Apron Holdings, Inc. announced today that it will release its second quarter 2019 financial results prior to the opening of the U.S. financial markets ...
Filed transaction by Blue Apron Holdings Inc director. Grant, award or other acquisition pursuant to Rule 16b-3(d)
Blue Aprons Stock Split What It Means For Investors Yahoo FinanceInvestors Find Blue Apron Split Hard to Digest The Wall Street JournalBlue Apron Announces 1-for-15 Reverse Stock Split Nation Daily American OnlineBlue Apron Holdings Inc CFO Sells 30,397.95 in Stock Rockland RegisterBlue Apron Holdings, Inc. Overwhelming Stock Alpha finewsView full coverage on Google News
2 Stocks to Watch Today Blue Apron Holdings, Inc. , Geron Corporation MONReportBlue Apron Holdings, Inc. experienced a high price of with a low value of 1.02 at the end of the last trading session, which followed after a gain ...