Fossil Is Struggling in the Face of a Declining Retail Market

Fossil is a higher end brand that specializes in accessories for both men and women. Compared to Coach, they are in the middle class market and appeal to the people who may have extra money to spend. This year has been difficult for the company but that does not go without surprise and the whole retail industry is struggling. With the addition of Apple Watch, Fossil has tried to jump on the smart watch game by coming out with their own fashionable line of smart technology.

Published over a year ago
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Reviewed by Vlad Skutelnik

Fossil continues to struggle today but the brand image still remains intact, as they have not oversaturated their market. Watches are one of their staple products and range widely in price, depending on the model and style. People are now shopping online for their items and Fossil has to begin adjusting, finding a way to appeal with people is key for future growth and sales.

Typically, a company's financial statements are the reports that show the financial position of the company. There are three main documents that fall into the category of financial statements. These documents include Fossil income statement, its balance sheet, and the statement of cash flows. Potential Fossil investors and stakeholders use financial statements to determine how well the company is positioned to perform in the future. Although Fossil investors may use each financial statement separately, they are all related. The changes in Fossil's assets and liabilities, for example, are also reflected in the revenues and expenses that we see on Fossil's income statement, which results in the company's gains or losses. Cash flows can provide more information regarding cash listed on a balance sheet, but not equivalent to net income shown on the income statement. Please read more on our technical analysis and fundamental analysis pages.
The goal of Fossil fundamental analysis is to do accurate financial forecasts. There are several possible objectives to fundamental analysis, such as projecting of Fossil performance into the future periods or doing a reasonable stock valuation. The intrinsic value of Fossil shares is the value that is considered the true value of the share. If the intrinsic value of Fossil is higher than its market price, buying is generally recommended. If it is equal to the market price, it is recommended to hold; and if it is less than the market price, then one should sell all shares Fossil. Please read more on our fundamental analysis page.

Watch out for price decline

Please consider monitoring Fossil on a daily basis if you are holding a position in it. Fossil is trading at a penny-stock level, and the possibility of delisting is much higher compared to other stocks. However, just because the stock is trading under one dollar, does not mean it will be marked for deletion. Most exchanges require public instruments, such as Fossil stock to be traded above the $1 level to remain listed. If Fossil stock price falls below $1 for 30 consecutive trading days, the exchange can delist it. Once the company reaches this point, they will be sent an initial price violation notice directly from an exchange.

How effective is Fossil in utilizing its assets?

Fossil Group reports assets on its Balance Sheet. It represents the amount of Fossil resources that either has an existing economic value or will provide some form of benefits in the future. By effectively utilizing its assets, Fossil aims to generate revenue, control costs, drive operational efficiency, and enhance profitability. Optimizing asset utilization helps maximize shareholder value and maintain a competitive position in the Apparel, Accessories & Luxury Goods space. To get a better handle on how balance sheet or income statements item affect Fossil volatility, please check the breakdown of all its fundamentals.

Are Fossil Earnings Expected to grow?

The future earnings power of Fossil involves the interaction of many company-specific, industry, and economic forces. Earnings estimates embody investors' opinions of Fossil factors such as sales growth, product demand, competitive industry environment, profit margins, and cost controls. Fossil stock prices adjust as these expectations change or are proven wrong. The main thing to remember is that equities with high expected earnings growth tend to underperform the market because it is usually difficult to meet the market's high expectations. Companies with low earnings expectations tend to do better than expected. Please use our latest analysis of Fossil expected earnings.

Fossil Gross Profit

Fossil Gross Profit growth is one of the most critical measures in evaluating the company. The Gross Profit growth rate is calculated simply by comparing Fossil previous period's values with its current period's values. Each time period you're measuring should be of equal lengths the increase or decrease, in a company's Gross Profit between two periods. Here we show Fossil Gross Profit growth over the last 10 years. Please check Fossil's gross profit and other fundamental indicators for more details.

Another Deeper Perspective

Looking forward, we have the holiday season rapidly approaching and this means people are getting in the mood to spend. Now is the time Fossil has to step up their game and anticipate demand and try to drum up demand for their products. Another difficult aspect of this company is they have keep up with trends that are always changing. Being fashionable is one of the ways they can maintain and grow their market share.

As for a portfolio, retail may have been sold enough that it is looking attractive again at a discount. If you are looking at specific companies, dive deep into the quarterly reports of Fossil. If not, be sure to look at ETF’s that can give you exposure to the retail sector with limiting the company specific risk. Now may be the best time to search for some value within the retail market and stack your portfolio. However, ensure your investments push you towards your long term goal without increasing risk dramatically.

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Editorial Staff

This story should be regarded as informational only and should not be considered a solicitation to sell or buy any financial products. Macroaxis does not express any opinion as to the present or future value of any investments referred to in this post. This post may not be reproduced without the consent of Macroaxis LLC. Macroaxis LLC and Nathan Young do not own shares of Fossil Group. Please refer to our Terms of Use for any information regarding our disclosure principles.

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