United Airlines Has a Public Relations Nightmare on Their Hands

If you have seen the news here in the recent days, you would have likely heard of the gentleman being forcibly taken from a United Airlines flight that was overbooked. The manner of how this person was removed has people angry at the company and a public relations nightmare. People are going to stop flying on the airlines and sales are certainly going to fall. For investing, the long term may still be intact, but you will have to wait and see the impact this news has. In the short term, you can see the stock dropped on the reaction but recovered within a few days.

Published over a year ago
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Reviewed by Raphi Shpitalnik

When these types of situations come up, there is almost an instant reaction in the market as people want to distance themselves from the issues, causing price to fall quickly and dramatically. However, that does not mean the overall fundamentals of the stock are ruined, so if you are investing, it is important to look past this issue and decide if this incident will have a larger impact than the initial hit. More times than not, the stock price will be fine and hold into the future.

If you have the stomach for risk, a great play would have been to purchase the stock on the fall, in hopes that it would rebound like it has in the past few days. Of course you run the risk of it selling off even more, but with a company as large as this, it is going to take something more to push it down further. There are segments of investors out there who also only want to invest in socially responsible companies, and with this negative light, it may force people out of the stock due to their own moral beliefs.

Typically, a company's financial statements are the reports that show the financial position of the company. There are three main documents that fall into the category of financial statements. These documents include United Airlines income statement, its balance sheet, and the statement of cash flows. Potential United Airlines investors and stakeholders use financial statements to determine how well the company is positioned to perform in the future. Although United Airlines investors may use each financial statement separately, they are all related. The changes in United Airlines's assets and liabilities, for example, are also reflected in the revenues and expenses that we see on United Airlines's income statement, which results in the company's gains or losses. Cash flows can provide more information regarding cash listed on a balance sheet, but not equivalent to net income shown on the income statement. Please read more on our technical analysis and fundamental analysis pages.
The goal of United Airlines fundamental analysis is to do accurate financial forecasts. There are several possible objectives to fundamental analysis, such as projecting of United Airlines performance into the future periods or doing a reasonable stock valuation. The intrinsic value of United Airlines shares is the value that is considered the true value of the share. If the intrinsic value of United is higher than its market price, buying is generally recommended. If it is equal to the market price, it is recommended to hold; and if it is less than the market price, then one should sell all shares United Airlines. Please read more on our fundamental analysis page.

How effective is United Airlines in utilizing its assets?

United Airlines Holdings reports assets on its Balance Sheet. It represents the amount of United resources that either has an existing economic value or will provide some form of benefits in the future. By effectively utilizing its assets, United Airlines aims to generate revenue, control costs, drive operational efficiency, and enhance profitability. Optimizing asset utilization helps maximize shareholder value and maintain a competitive position in the Passenger Airlines space. To get a better handle on how balance sheet or income statements item affect United volatility, please check the breakdown of all its fundamentals.

Are United Airlines Earnings Expected to grow?

The future earnings power of United Airlines involves the interaction of many company-specific, industry, and economic forces. Earnings estimates embody investors' opinions of United Airlines factors such as sales growth, product demand, competitive industry environment, profit margins, and cost controls. United Airlines stock prices adjust as these expectations change or are proven wrong. The main thing to remember is that equities with high expected earnings growth tend to underperform the market because it is usually difficult to meet the market's high expectations. Companies with low earnings expectations tend to do better than expected. Please use our latest analysis of United expected earnings.

United Airlines Gross Profit

United Airlines Gross Profit growth is one of the most critical measures in evaluating the company. The Gross Profit growth rate is calculated simply by comparing United Airlines previous period's values with its current period's values. Each time period you're measuring should be of equal lengths the increase or decrease, in a company's Gross Profit between two periods. Here we show United Airlines Gross Profit growth over the last 10 years. Please check United Airlines' gross profit and other fundamental indicators for more details.

Breaking down United Airlines Indicators

Looking past this issue, there are still some risks that are tied to the airline industry, and one of the most well known is oil prices and how much fuel costs. Airlines can hedge against this with purchasing oil futures, but that doesn’t eliminate the risks for oil price spikes that can ultimately affect the end consumer. Another risk is if the overall economy slows and people fear losing their jobs, they will scale back on travel which will hurt sales and revenue for that period in time.

Overall, the general feel is the company will pull through this episode and continue to do what they do. However, the short was certainly affected and still can be if more negative news hits the press. For now, if you are not in the stock, it may be smart to wait and see how these next few days play out. If anything, look at the competition and see if someone is providing better value, and if you still have questions, reach out to an investing professional and they can help to guide you in the right direction.

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Editorial Staff

This story should be regarded as informational only and should not be considered a solicitation to sell or buy any financial products. Macroaxis does not express any opinion as to the present or future value of any investments referred to in this post. This post may not be reproduced without the consent of Macroaxis LLC. Macroaxis LLC and Nathan Young do not own shares of United Airlines Holdings. Please refer to our Terms of Use for any information regarding our disclosure principles.

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